An all-hands meeting, sometimes called a company town-hall, is a regular gathering of everyone in a company to discuss important topics and updates.
The goal of an all-hands meeting is to:
Create transparency with employees
All-hands meetings help make sure everyone has access to the same information, from company performance to upcoming changes. This transparency builds trust and keeps employees in the loop about important decisions and the direction the company is heading.
Drive alignment around the company vision and strategy
It's easy for teams to get focused on their individual work, but an all-hands meeting helps remind everyone the bigger picture. By discussing the company's mission and strategy, everyone can see how their work fits into the overall goals of the company.
Discuss key projects and initiatives
These meetings are the perfect time to highlight important projects the company is working on. Leaders or managers can share updates on progress, challenges, and next steps, which helps everyone understand how different parts of the company are moving forward or progressing.
Share business metrics and updates
All-hands meetings often include updates on the company's performance. This might include financial metrics, customer feedback, or other key performance indicators. Sharing these metrics keeps everyone informed about how the company is doing and what areas need improvement.
Celebrate wins and recognize the people who made them possible
It's important to take a moment to celebrate successes, big or small. All-hands meetings give leaders a chance to highlight the hard work of individuals or teams and show appreciation for their contributions.
Introduce new team members
When new people join the company, an all-hands meeting is a great opportunity to introduce them to everyone. It helps new team members feel welcome and gives the rest of the company a chance to learn more about their role and how they will contribute to the team.
Give employees a chance to ask questions
An all-hands meeting is not just for sharing information – it also allows a chance for employees to ask the right questions and get clarification on things they might not understand. Having an open Q&A session allows employees to voice their concerns and feel heard, which leads to better communication.
Whether done virtually or in person, all-hands meetings are an effective way of keeping the whole company on the same page. This makes all-hands meetings valuable regardless of company stage or team size.
At Contrast, for example, we’re a startup with a fully remote team. We run a virtual all-hands meeting every two weeks to build rapport, and keep our team aligned on company vision and strategy.
Why is It Called an All-Hands Meeting?
The name “all-hands” meeting comes from the expression “all hands on deck” – a maritime phrase called by ship captains signifying that every sailor or crew member was needed to assist in whatever task or challenge was at hand. In business, it’s used as a way to bring employees together and get them to work in unison.
Why All-Hands Meetings Matter
The main purpose of an all-hands meeting is to get everyone in your business aligned around the company vision and strategy. All-hands create transparency and help make sure employees are focused on the right initiatives to drive growth.
Some benefits include:
Unity around business metrics & goals
When everyone understands the key goals and metrics, it's easier for teams to stay focused on what really matters. All-hands meetings help dive into these goals and celebrate progress or discuss current challenges as a team.
Team alignment on milestones & initiatives
These meetings help teams know what is happening within the company, ensuring everyone is working towards the same milestones.
Creating a feeling of community
All-hands meetings bring people together, helping create a strong sense of unity, no matter where people are in the company. It's a reminder that we are all in this together.
Giving employees a voice
It's not only about listening to leaders; it's a chance for employees to ask questions, share ideas, or raise concerns. It makes sure everyone feels heard and valued.
Bringing together remote employees
When it concerns remote work, it can be hard for teams to feel connected. However, by hosing an all-hands meeting, it helps unite people from different sectors and locations, which helps remind everyone that they are part of the bigger picture.
How to Structure & Host a Great All-Hands Meeting
These 10 tips will help you structure and run a great company all-hands meeting:
1. Set a recurring date so people know when it takes place
Make your all-hands meeting a recurring event. At Contrast, we’ve turned it into a bi-weekly tradition. Consistency familiarizes participants with the meetings, increasing their likelihood of attendance.
2. Build a clear agenda
In an all-hands meeting, it's important to address various topics, such as introducing new team members, providing company news updates, sharing departmental progress reports, discussing project priorities, and showcasing success stories. Make sure you adhere to the set timeframe and be sure to leave room for Q&A at the end!
3. Prepare a presentation & visuals
Incorporate captivating visuals, such as slides and videos, to showcase company achievements. The greater the number of visual aids you have, the more you'll improve engagement.
4. Have various speakers
Long content-heavy meetings can be draining for employees, especially when dominated by a CEO or executive monologue. Make your all-hands meeting more dynamic by using different guest speakers. This boost engagement and increase attendance, making it more enjoyable for your team.
5. Do a tech check
For virtual all-hands meetings ensure a smooth experience by testing the necessary tools in advance. When using Contrast, employees can join seamlessly by clicking the meeting link, eliminating the need for downloads.
6. Promote the event ahead of time & ask for questions
To maximize attendance promote your all-hands meeting ahead of time. Begin collecting questions to give you an idea of topics your team wants to discuss and help presenters prepare for the Q&A.
7. Make it engaging & interactive
Don’t let your employees sit through your meeting passively. It's crucial to keep the entire team engaged, so test different ways to make your all-hands meetings more interactive. For ideas on how to engage your employees during an all all-hands meeting check out the next section in this article: "How to Engage Employees During an all-hands Meeting?" 👇.
8. Keep it short
Aim to keep your all-hands meetings short and to the point. Depending on your agenda anywhere from 30 minutes to an hour works just fine. Everyone has busy calendars, and you asked your entire company to step away from their responsibilities. It is critical that you demonstrate that you respect their time.
9. Record the session & send it out afterward
Record your all-hands and share it with the team afterwards. This will let people rewatch important sections at their own pace and allow those who couldn’t make it to catch up. If you’re using Contrast, sessions are recorded automatically.
10. Ask for feedback
Survey attendees for feedback and analyze engagement data by sending them post-webinar survey questions in order to continually improve your all-hands meetings.
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Use an icebreaker
The best way to improve your all-hands meeting is to make it more engaging. This ensures your team is focused from the start of the session to the end. This is especially important for all-hands meetings as they tend to be top-down meetings. You don’t want people drifting off during the session. A great way to set the tone is with an icebreaker question that gets employees engaging and creates a more relaxed atmosphere.
At Contrast, we like to start off with a hot take or controversial question to create a friendly debate. For example we might ask: “Pineapple on Pizza 🍍🔛🍕 - yes or no??”.
Have defined topics & transitions with visuals
Creating defined topics or segments with relevant visual support helps your employees pay attention. Topics give context so employees focus on the current discussion, and they help break the information you present into more digestible pieces. The more visual aids you provide the higher the engagement you’ll have. Topics & transition also help with replays. If employees miss the all-hands meeting this will help them watch back the most important sections. If you’re using the topics feature from Contrast, chapters will automatically be added to the replay whenever you trigger a topic or add a Q&A question to the stream. All you have to do is type in the topic and click. Here's a video showing how easy it is:
Run live polls during the session
Create some polls in advance and run them periodically throughout the session. Live polls are engaging for your team and will make them feel like they’re participating in the session and not just watching. Polls are a great way to check for understanding, crowd-source ideas, gather feedback, or just have fun. If you’re using Contrast, you can add poll results to the stream and see answers update in realtime.
Have Transparent Q&A Sessions
All-hands meetings are a great opportunity to address your teams questions or concerns. Q&A sessions help ensure employees understand company vision and strategy.
For the best results start collecting questions before your all-hands meeting. This will give you an idea of topics your team wants to discuss and help presenters prepare for the Q&A.
At Contrast, we post a reminder for our all-hands meeting in our #general channel on slack and ask people to submit questions. We usually do this ~1 week before the session. This allows the team to think about their questions and submit them anonymously if desired. You can collect questions for free by creating a google form.
It’s important to collect employee questions during the meeting as well. It will allow for any impromptu questions regarding the content that was shared during your meeting.
If you’re using Contrast, you can take employee questions and put them directly onto the screen. This will help the person asking the question feel involved in the session and will give context to others watching the session. These type of visuals will create more employee engagement.
Use a Moderator or MC
Appoint someone as moderator or MC for your all-hands meeting. This person can set the stage and help keep the audience involved in the session. They should focus on animating the chat and being the voice of the audience. It’s their job to ask for clarification, facilitate the discussion, run Q&A, and keep the mood fun and light.
Highlight Employee Success
Everyone likes to be recognized. Use all-hands meetings as an opportunity to shout-out employee in front of their colleagues. Highlighting individual accomplishments will boost morale and help with motivation.
Save important topics or updates until the end
Anticipation for a big announcement or event drives engagement. You see it happen on TV and social media all the time. You can use anticipation in your all-hands meetings as well. Save big or exciting updates for the end of your session. Announcements around an offsite, salary increases, team building, or funding are a great way to enhance engagement and leave employees in high spirits.
Best Tools to Run an All-Hands Meeting?
The tools you need for an all-hands meeting depends on whether your session takes place virtually or in person.
For in person meetings you’ll need a TV or projector screen to present slides. Depending on the size of your group you’ll also need a microphone and PA system. Both formats will require you to use a presentation tool like Microsoft Powerpoint, Pitch or google slides.
For virtual all-hands meetings, it’s important to have high quality video that is also highly engaging. This ensures your team will be focused and engaged for your full session. The best way to do this is use a webinar platform like Contrast that is built for engagement.
How Do You Know if Your All-Hands Meeting is Successful?
To measure the success of your all-hands meeting, gather feedback from attendees with an anonymous survey to highlight areas of improvement and further engagement opportunities.
If you’re using Contrast, you can access comprehensive analytics for registrations, attendance, time watched and participation. This way you can make data-driven decisions on how to improve your sessions and make sure you’re getting the most out of your all-hands meetings.
Wrapping It up
To wrap things up, all-hands meetings are a great way to keep your team connected and aligned. They are key for sharing important updates, celebrating wins, and making sure everyone understands the picture of the company's goals. With the right structure, tools, and a bit of creativity, these meetings can really boost engagement and help your team stay on track.
Whether you're meeting in person or virtually, making it interactive and focused on transparency is the key to success.
Run Interactive All-Hands Meetings
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